It’s been 20 years since the United Natural Products Alliance (UNPA) helped write and gain passage of the landmark Dietary Supplement Health and Education Act (DSHEA)—the legislative and regulatory foundation for broad consumer access to safe and health-promoting dietary supplements and information.
While UNPA continues to be a key player working with the Food and Drug Administration (FDA) to reach full and fair implementation of DSHEA, many other issues of vital importance to consumers and producers of natural health products are emerging:
  • A shifting political landscape on Capitol Hill and aggressive enforcement actions by FDA
  • Integration of healthcare reform, personalized and integrative medicine, GMO labeling, nanotechnology and advanced analytical testing capabilities
  • An expanded global marketplace, including Chinese trade opportunities and barriers
UNPA is an international trade association representing nearly 120 leading dietary supplement, functional food, natural products and analytical, technology and related service companies that share a commitment to provide consumers with natural health products of superior quality, benefit and reliability. UNPA seeks to build on a 27+-year history of industry stewardship by expanding its membership to include leaders in key market sectors, countries and product categories that are willing to contribute to the responsible growth of the natural and organic health products industry.
​
UNPA is unique among industry trade associations in that its membership is highly collegial and collaborative within a respectful, productive business environment. This is partly because the UNPA dues structure is the same for everyone in each category, ensuring that all voices are heard equally.
 
We seek to create competitive market opportunities for our members while always doing what's in the best interests of the membership, the industry and the consumers they serve.
​ 
UNPA has three levels of membership. Membership benefits and deliverables are geared to best serve each group and provide unparalleled value.

Want to know more? See the About UNPA page, and especially the "Why UNPA" section on that page.
​
​Please contact Kira Olsen, director of member services & events, 801.474.2572, for more information and to request a new member packet.
UNPA’s executive team and political advisors have more than 125 years of combined experience in all areas of natural products business, legislation and regulation, more than any other association serving the trade. 

​​UNPA is highly respected by political leaders, regulators, media organizations, academic institutions, medical professionals and consumer interest groups.

​Our member companies are market leaders with combined annual revenues exceeding $9.5 billion. 
"As a 50-year-old company, NOW recognizes the value of the UNPA team’s historical perspective in evaluating industry issues and determining how to proceed. The information we receive, opportunities to weigh in on policies and pertinent educational events make NOW’s UNPA membership indispensable."
— Jim Emme, CEO, NOW Health Group
For details of membership qualifications and benefits, please contact:
Kira Olsen, Director of Member Services & Events, 801.474.2572, or