In a recent letter to Steve Mister, the CEO of the Council for Responsible Nutrition, UNPA formally endorsed CRN’s Online Wellness Library, also known as the Supplement OWL.
UNPA President Loren Israelsen’s letter of endorsement can be found below. CRN issued a press release about the UNPA endorsement this morning.
The OWL, which went live at the end of April, is a voluntary, self-regulatory, online dietary supplement product registry. It was designed as a resource for regulators, retailers and industry. Consisting of two tiers, the registry includes product photos, labels and additional information and documentation.
From Loren’s letter: “Although we are not making it a condition of membership in UNPA, I sincerely hope that our member companies will give it the strongest consideration, and that our members will participate in the registry.”
You can view the CRN press release here.
You can read more about the OWL here.
You can view, learn more about and get started with the OWL at http://www.supplementowl.org/.
Please let us know if you have any questions.
In good health,
May 21, 2017
President & CEO
Council for Responsible Nutrition
1828 L Street, NW, Suite 510
Washington, D.C. 20036
I am pleased to send you this letter of endorsement from the United Natural Products Alliance (UNPA) in support of the new industry-wide initiative, known as the Supplement OWL™ (Online Wellness Library) – the dietary supplement product registry.
I was first introduced to the Supplement OWL™ at a Council for Responsible Nutrition (CRN) conference in 2015 where I was most intrigued by the concept of this self-regulatory initiative that UNPA agrees will benefit regulators, retailers, and, potentially, consumers.
While we understand that a product registry, in and of itself, will not serve as a solution to all the problems facing the industry, we do agree that the Supplement OWL™ is an important and necessary first step. We envision that other self-regulatory programs can be incorporated within the framework of the OWL as it progresses. Further, by creating visibility and transparency for individual products and the companies who manufacture those products, as an industry we are taking a much-needed step forward in accountability to our various stakeholders.
Although we are not making it a condition of membership in UNPA, I sincerely hope that our member companies will give it the strongest consideration, and that our members will participate in the registry. I will continue to watch its progress and encourage companies to continue to become engaged in self-regulatory projects of this nature for the good of the dietary supplement industry.