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Expert Insights ondemand

Next Generation Sequencing for Natural Products Discovery, Validation and Differentiation

7/22/2016

 
Presented July 21, 2016 by Cory L. Grand Ph.D., PMP, Project Manager and Client Liaison, Wasatch Scientific Services
​
You will be asked to register for this webinar and then directed to a link to watch/listen to it.

Next-Generation Sequencing (NGS) has revolutionized the study of genomics and molecular biology. Through it, we can understand how a natural product exerts its effects at the molecular level and improves health.

During this one-hour webinar, you will learn:
  • What Next Generation Sequencing (NGS) is
  • How we use NGS to look at the microbiome—the bacteria that live in and on our bodies
  • How we can use NGS to determine what genes are being activated or deactivated by a particular treatment, such as a natural product
  • How data generated from NGS can be used to differentiate natural products, leading to improved sales (no scientific background required!)                                 
  • How NGS can reveal previously-unknown health benefits of current products, extending product lifetime and providing a competitive advantage

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