12 Steps to Better Managing Your Marketing & Media in the Digital Age

Presented April 16, 2015 by Jeff Hilton, BrandHive

​You will be asked to register for this webinar and then directed to a link to watch/listen to it.

The art and science of marketing seems to evolve daily, almost hourly. The digital movement has eclipsed traditional communications channels and approaches to create a new and complex marketplace landscape for industry players.

Whether your immediate customer is the brand user/consumer, the brand manufacturer or a health practitioner, there are key tools and approaches you need to understand in order to be an effective and successful communicator.  

In this webinar, we will detail vital strategies to help you and your team plan and execute a more comprehensive and digitally savvy marketing program.  Specifically, we will address:

• Website strategy 2.0
• Social media's emerging role
• Search engine optimization & search engine marketing
• Plus, the five "Cs" of effective marketing: concept, content, connection, community and continuity!